THE BLUFFS × SpeakSport
Case study · SpeakSport AI-Receptionist platform

One of Chicagoland’s busiest courses, and 100% of its calls answered.

How Heritage Bluffs Golf Club stopped losing staff time and missed calls to a ringing phone in the busy month of July.

Channahon, IL Est. 1993
Calls answered, golfers served.
2,212Calls handled
55 hrsTime saved
657Bookings completed
01 The situation

Busy course, busier phone line

Heritage Bluffs is one of the busiest golf facilities in the greater Chicago area, and that volume shows up nowhere more than on the phones. Day-to-day tee time requests, pricing questions, and cancellations were all competing with the line of golfers checking in at the counter. Every ring pulled staff away from the guests standing in front of them, and staff simply couldn’t keep up with the call volume a course this busy generates.

Our staff has definitely felt the pressure of the phone ring off the hook and lines of customers waiting to check in lifted off their shoulders.

Michael Huber · Heritage Bluffs Golf Club
02 The solution

A receptionist who never misses a beat

SpeakSport’s AI-Receptionist platform now answers every single call at Heritage Bluffs, day and night. It handles tee time bookings directly in their tee sheet, everyday questions about hours, rates, course conditions and policies directly, and transfers anything that needs a human touch—all without pulling staff away from guests on-site.

Our AI Phone Receptionist powered by SpeakSport has been able to answer many of the calls and make reservations without our staff needing to turn their attention away from the customers in front of them to answer the phone.

Michael Huber
03 The results

What changed in July

“We have been delighted with the early results with SpeakSport.”

SpeakSport answered all 2,212 calls that came in—over half resolved entirely on the first call, with no staff involvement at all—saving an estimated 55 plus hours of staff time. That freed-up time showed up directly in the guest experience, with staff able to focus on the golfers in front of them, and shake hands/upsell amenities on-site, instead of handle the phone. On top of the time saved, SpeakSport completed 657 bookings in July.

2,212Calls handled
55 hrsTime saved
657Bookings completed
After-hours spotlight

Calls that would have simply gone unanswered

Outside business hours, when no one was in the pro shop to pick up—both early in the morning and after the shop closed—SpeakSport still answered every call: inquiries that would have otherwise gone straight to voicemail, or nowhere at all.

470After-hours calls answered
136Converted to bookings
$29,731In after-hours revenue

We have been able to observe our staff engaging our golfers differently as they now have the time to provide the service we have always desired to give our guest but at times struggled to be able to do because of constant phone calls coming in.

Michael Huber · Heritage Bluffs Golf Club
Your phone line, covered

What could answering every call mean for your course?

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